SEO Hong Kong by eugene wong
Posts Tagged ‘Advertising’
Stumbleupon’s new Paid Discovery
{lang: ‘ar’} Stumbleupon has launched their new paid discovery feature, by transforming Stumbleupon Ads to paid discovery and it makes marketing campaigns more effective. Advertisers can create campaigns and target content category, age, gender and location with low cost. Tracking is available too. Google Analytics can be integrated for all campaign levels, by saying that [...]
The End of Buy One, Get One Free in the U.K.?
{lang: ‘ar’}One of the marketing business’ venerable promotions may soon be liquidated in the United Kingdom. Buy one, get one free deals — or BOGOFs — are facing potential banishment from U.K. supermarkets as part of a government plan to get grocery chains to work to reduce Britain’s mountain of food waste. Photo: J Sainsbury [...]
Search engine ads replace with TV ads?
{lang: ‘ar’}Is that true? You may have different point of view but I would say ‘no’. I still believe the core functional feature of TV ads, which touch a wide coverage worldwide, valuable to its audience. If you are not new to Google adwords, you would understand how cheap an advertisement could be, take into [...]
TOP 100 ADVERTISING CAMPAIGNS
{lang: ‘ar’} Volkswagen, “Think Small“, Doyle Dane Bernbach, 1959 Coca-Cola, “The pause that refreshes“, D’Arcy Co., 1929 Marlboro, The Marlboro Man, Leo Burnett Co., 1955 Nike, “Just do it“, Wieden & Kennedy, 1988 McDonald’s, “You deserve a break today“, Needham, Harper & Steers, 1971 DeBeers, “A diamond is forever”, N.W. Ayer & Son, 1948 Absolut [...]
Quality Score for Google and the search network
{lang: ‘ar’}Referring to my last Quality Score in Google adwords, I mentioned the importance of Quality score in google adwords. Below are the factors affecting the ranking of awords in google and its search network: * The historical clickthrough rate (CTR) of the keyword and the matched ad on Google; note that CTR on the [...]
Creative adv
{lang: ‘ar’} An advertisement by Jung von Matt/Alster for watchmaker IWC. Bus straps have been fashioned from images of IWC’s Big Pilot’s Watch to allow bus travellers near the airport to try before they buy at Berlin, Germany. 16 more advertisements after the jump. A print of a cup of Folgers coffee was placed on [...]
Advertise your advertisement
{lang: ‘ar’}Advertising is fairly important in promoting your products & services. A good advertisement will drive the correct message to audience, bringing a sense of belonging and trust to your goods. Without a good advertisement, I don’t think you can convince audience to choose you. Advertisement consists of 2 types: informative and precisive. Informative advertising [...]