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Posts Tagged ‘advertisement’

TOP 100 ADVERTISING CAMPAIGNS

Volkswagen, “Think Small“, Doyle Dane Bernbach, 1959
Coca-Cola, “The pause that refreshes“, D’Arcy Co., 1929
Marlboro, The Marlboro Man, Leo Burnett Co., 1955
Nike, “Just do it“, Wieden & Kennedy, 1988
McDonald’s, “You deserve a break today“, Needham, Harper & Steers, 1971
DeBeers, “A diamond is forever”, N.W. Ayer & Son, 1948
Absolut Vodka, The Absolut Bottle, TBWA, 1981
Miller Lite beer, [...]

Quality score in google adwords

The position of the paid search result in google is determined by Quality Score.  A high Quality Score brings your advertisement  in a higher position and at a lower cost-per-click (CPC).   Quality Score is used in several different ways, including:

influencing each keyphrase cost-per-clicks 
measuring the first page bids that you see in your account
determining if a [...]

Advertise your advertisement

Advertising is fairly important in promoting your products & services.  A good advertisement will drive the correct message to audience, bringing a sense of belonging and trust to your goods.  Without  a good advertisement, I don’t think you can convince audience to choose you.  Advertisement consists of 2 types: informative and precisive.  Informative advertising will [...]